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The Forever Preferred Customer (FPC) program is Forever Living’s way of rewarding loyal shoppers with meaningful discounts — without requiring them to become a business owner or distributor.
Quick answer: Forever Living doesn’t run public coupon codes. The real discount is the Preferred Customer (FPC) program:
- Up to 5% off every order when you register
- 30% off your next order once you purchase the equivalent of 2 Case Credits within two consecutive calendar months
- A customer, not a distributor — the Company Policies define the Preferred Customer as solely a consumer of Forever products
What Is a Forever Preferred Customer?
A Forever Preferred Customer is a registered shopper who purchases Forever Living products for personal or family use at up to 5% off the suggested retail price. As an FPC, you are a consumer — not a distributor — with no obligation to sell or recruit anyone.
Preferred Customer Discounts
- Up to 5% discount on every purchase once you register
- 30% discount after you purchase the equivalent of 2 Case Credits within two consecutive calendar months, effective from your next order (Case Credits are a value Forever assigns to each product, not a dollar amount)
These discounts are applied directly on the official Forever Living US store once you are enrolled.
Preferred Customer or Forever Business Owner?
Forever’s Company Policies define a Preferred Customer as someone who registers to purchase products at up to a 5% discount off the Suggested Retail Price and does not wish to be a Forever Business Owner (FBO) or take part in the Company Marketing Plan. They state that the Preferred Customer is solely a consumer of Forever products, and that no new FBOs in the U.S. can opt in as of May 1, 2026. This guide covers only the Preferred Customer program. Source: Company Policies and Procedures, posted April 1, 2026.
How to Enroll as a Forever Preferred Customer
- Visit the Forever Preferred Customer enrollment page
- Click “Get Started Here” and select the Forever Preferred Customer option
- Complete the enrollment form with your personal details
- Start shopping with your Preferred Customer discount
Preferred Customer vs. Regular Shopper
| Feature | Regular Shopper | Preferred Customer |
|---|---|---|
| Discount | None (retail price) | Up to 5% off, rising to 30% |
| Enrollment required | No | Yes |
| Obligation to sell | N/A | None |
| Access to all products | Yes | Yes |
Ready to save? Start shopping as a Preferred Customer →
Also read: more ways to save shopping Forever Living | how to place your first order
